Monday, April 15, 2013

Book Review: Philanthrocapitalism: How the Rich Can Save the Poor

What if the rich can save the world? Eradicate poverty, heal the sick, and create jobs in jobless regions?

There is a new wave of philanthropy that has spanned the globe. Not in the sense that charitable giving is a novel idea. Since the previous century, members of the super rich and famous have given unselfishly to the needy. But a new direction has surfaced in this privileged world, one that is keen at developing greatness. This includes not only giving to help the few, but to build collaborations and infuse capitalism ideals to drastically change the circumstances of the underprivileged.

In 'Philanthrocapitalism', authors Matthew Bishop and Michael Green tackle the challenges, setbacks and accomplishments of the non-profit world. Leaning on the charitable strides of Bill and Melinda Gates, Oprah, Bono, and Shakira, among others, the authors compare and contrast their efforts with the likes of the new social entrepreneurs who believe they can take philanthropy to a whole new level. Each one of those profiled supports a different need; their common thread is the massive amounts of money they own and donate.

Among the topics covered are what roles for-profits play in helping the poor, the various contributions of billionaires in making real change, and what business models would better help non-profits accomplish their goals.

Objective and thorough, 'Philanthrocapitalism' serves both as a guide and analysis to the lives of the super rich and their efforts to save the needy. But the book is not catered to only the privileged, because it offers ideas that can be used by anyone looking to help alleviate poverty and find cures for the incurable.

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